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Tag: creative industry

  • KPC unveils initiative to support local talent

    KPC unveils initiative to support local talent

    KPC Foundation, in partnership with eKitabu, has hosted the inaugural Sanaa with KPC event at Mlango Farm, bringing together key stakeholders in Kenya’s creative industry to celebrate artistic talent and explore pathways for sustainable growth within the sector.

    The event provided a vibrant platform for writers, visual artists, cultural practitioners, and industry partners to engage, collaborate, and reimagine the future of Kenya’s creative economy.

    Speaking during the event, KPC Foundation Board of Trustees Member, Ms Zilper Abong’o, reaffirmed the Foundation’s commitment to supporting local talent and strengthening the creative ecosystem. She noted that while Kenya’s creative sector is rich in diversity and innovation, it continues to face structural challenges.

    “Kenya’s creative sector is bold, vibrant, and full of promise. However, despite its immense potential to generate employment and drive economic growth, the sector remains largely informal. Many artists face challenges such as fragmented networks, limited market access, and lack of sustainable income streams,” she said.

    She added, “The Sanaa with KPC initiative seeks to address these gaps by fostering strategic partnerships, connecting creators to viable market opportunities, and creating sustainable platforms for showcasing creative work.”

    Through this initiative, KPC Foundation announced plans to integrate local artists and writers into its corporate ecosystem by providing opportunities to showcase their work during KPC events, including golf tournaments, business forums, and staff engagement open days.

    “This is part of our broader vision to elevate homegrown creativity, expand market access for Kenyan artists, and ensure their work reaches wider audiences both locally and beyond,” the KPC Foundation Manager Ms. Rachel Gathoni added.

    The event also marked the beginning of a long-term cultural platform aimed at nurturing collaboration, innovation, and growth within the creative industry.

    eKitabu Co-Founder and Chief Executive Officer, Will Clurman has hailed the launch of the Sanaa with KPC as an important first step towards addressing the challenges faced by players in the country’s creative sector.

    He said, “The Sanaa with KPC event is a platform for collective action in identifying and addressing the barriers that limit the achievement of the sector’s full potential, while recognising creativity as a key driver of national identity, economic transformation, and social impact.”

    Additionally,  KPC Foundation reiterated its commitment to supporting initiatives that empower communities, promote inclusion, and contribute to sustainable development through culture and creativity.

  • PS Bashir calls for more funding to support the creative sector

    PS Bashir calls for more funding to support the creative sector

    The Principal Secretary for Culture, Arts, and Heritage, Ms. Ummi Bashir, has called for increased funding for the Kenya Copyright Board (KECOBO) to enhance its support for the creative sector.

    Appearing before the National Assembly Committee on Sports and Culture, Ms. Bashir lamented that underfunding from the National Treasury has hampered KECOBO’s efforts to ensure that young creative’s earn a decent income.

    “The court battles between Collective Management Organizations (CMOs) and KECOBO have denied the youth access to enough money despite their investments in the creative industry,” she said.

    She further noted that Ksh. 103,723,307 collected through the Blank Tape Levy as of February 28 remains undistributed due to a pending court case.

    The meeting, chaired by Webuye West MP Hon. Dan Wanyama, was convened to explore ways of streamlining the creative industry to improve earnings for young artists.

    Ms. Bashir informed the Committee that KECOBO has not received development funds from the National Treasury, with its budget limited to recurrent expenditure.

    “During the budget process, KECOBO requested funds to implement a comprehensive ICT system for monitoring, licensing, collecting, and distributing royalties to artists, but the money was not disbursed,” she explained.

    She urged the Committee to advocate for the reinstatement of Ksh. 25 million, which was cut from KECOBO’s budget in the first supplementary budget for the 2024/2025 financial year.

    “I further request an additional Ksh. 43 million to address a rent shortfall of Ksh. 17.4 million, internet services costing Ksh. 320,160, contractual obligations amounting to Ksh. 6.8 million, copyright enforcement at Ksh. 13.3 million, and Board of Directors’ allowances of Ksh. 5.2 million,” she stated.

    Ms. Bashir also highlighted the success of the National Rights Registry system, which has registered 60,000 works from 10,000 rights holders.

    “The system allows creatives to register their works from the comfort of their homes or offices using computers, smartphones, or laptops,” she said, noting that previously, artists had to travel to KECOBO offices in Nairobi for registration.

    She encouraged artists to take advantage of the new system to secure their copyright.

    The PS also underscored KECOBO’s efforts in capacity building, reporting that the Board has trained 5,000 creatives and 1,000 law enforcement officers in counties such as Nyeri, Isiolo, Embu, Machakos, Kakamega, Kisumu, Kericho, Kisii, and Mombasa.

    “The Board has conducted training on copyright, monetization, financial management, copyright registration, enforcement, and national values,” she explained.

    She further announced that KECOBO has initiated the process of amending the Copyright Act to align with technological advancements and industry needs.

    “The Board has drafted the Copyright Amendment Bill, 2025, which will soon be submitted by the Ministry to the Attorney General and Treasury for counter-signing before proceeding to the Cabinet,” she stated.

    Hon. Wanyama assured KECOBO of the Committee’s support, expressing concern over the low earnings of artists.

    “The Committee is ready to support any initiative aimed at ensuring that artists who are toiling to create their products earn more money,” he said.

    Suba South MP Hon. Caroli Omondi supported the introduction of new technology to improve the collection and distribution of royalties.

    He also emphasized that the proposed legislation should address the numerous court cases affecting players in the creative industry.

  • The Executive Board: The Future of the Creative Economy

    The Executive Board: The Future of the Creative Economy

    CEO Idea Hive Yaw Dwomoh explores navigating tight budgets and ensuring sustainability in the Creative Economy.